About us
About Westend Consulting
Too often, small- to mid-sized companies base their strategy on wishful thinking. Without objective, data-backed insights, they operate inside a bubble of assumptions and magical realism, leaving critical blind spots unchecked and opportunities missed.
Westend Consulting was founded to make clear, actionable Go-to-Market strategies accessible for ambitious SMEs and growth-stage companies without investing in full-time strategy teams or traditional big-budget consulting.
We’re starting by offering high-impact strategic consulting projects. Additional tools and advisory services are in development, designed to support clients as they grow.
What makes us different?
Objective, Insightful, Realistic
We examine external market data and internal realities to replace guesswork with facts, helping you avoid cognitive biases and wishful thinking.
Affordable, Productized, Scalable
Our standardized frameworks, AI-powered processes, and focused scope keep world-class strategic advice accessible for small- to mid-sized companies.
Always-On, Not One-off
Strategy is dynamic, not static. Our proprietary frameworks, Market Signal Radar™, Launch Fit Canvas™, and Edge Scenario Grid™, are designed to be reused across launch and expansion projects, giving your team long-term clarity even from a single engagement.
Focused, not exploitative
Unlike traditional consultancies driven by endless upselling, our goal is clear: help you expand, launch, or pivot confidently, then empower your team to own it. Most clients stay for 2–3 years, not forever.
Who we serve
We work with scale-ups, funded startups, and established SMEs, especially in competitive, regulated, or fast-changing B2B industries like SaaS, Fintech, Manufacturing, and Consumer Tech. If you’re planning to enter a new market, launch a new product, or navigate a major change like M&A, you’re in the right place.
Our team
Westend Consulting is powered by a network of highly qualified strategy advisors with MBA or PhD backgrounds and extensive management experience across industries. Our consultants have held senior roles in businesses ranging from small boutique agencies to large publicly listed companies. This diverse perspective ensures every recommendation is grounded in practical, real-world experience.
Every project uses a shared methodology and proprietary frameworks, ensuring consistency and quality. Standardized processes and AI-powered tools support efficiency, so you get clear, unbiased, and actionable insights quickly and cost-effectively.
Our mission
Our mission is to help ambitious businesses gain a real competitive advantage cost-effectively and with objectivity, agility, and insights that big consultancies can’t match.